NEW: UpWon now integrates with Zomato, Swiggy and ONDC

RESOURCES FOR FOOD & FMCG LEADERS

Insights, Playbooks and Real Benchmarks — In One Place.

Blog, case studies, gated guides, a video shelf and the tools to build your business case. Everything a food or FMCG leader needs while evaluating how their operations should run.

Insights by Topic

Six Lanes. Pick What You Operate In.

Operator playbooks, not vendor marketing — each lane built from real deployments.

In-depth Guides for Decision-Makers

Five Guides Every Food & FMCG Operator Should Download.

Email-gated PDFs. Built from real deployments — not generic vendor whitepapers.

Buyer's Guide · 48 pages

ERP Buyer's Guide — Food & FMCG

The 47 questions to ask before signing any ERP contract.

Download Free (email)

Playbook · 36 pages

FMCG Distribution Playbook

Beat planning, scheme automation and secondary sales — distribution at scale.

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Checklist · 12 pages

FSSAI Compliance Checklist 2025

47-point checklist used by 50+ food businesses to pass audits first time.

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Tech Guide · 28 pages

Franchise Tech Stack Guide

HQ, central kitchen and outlet — what each layer needs and where to integrate.

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Benchmark · 24 pages

SFA-DMS ROI Benchmarks

Real numbers from 30+ distribution deployments — productivity, scheme leak, secondary visibility.

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Real Businesses. Real Results.

Filter Customer Stories by Platform or Industry.

Sweets & Namkeen

Kaka Halwai

18% wastage reduction in 4 months.

Read full story

Bakery Franchise

Monginis

500+ outlets on one HQ dashboard.

Read full story

FMCG Distribution

Regional Distributor (Mumbai)

40% more productive salesman calls.

Read full story

Food Warehouse

Food Manufacturer (4 plants)

Zero expiry write-offs after FEFO rollout.

Read full story

HRMS

Manufacturing Co. (450 staff)

Monthly payroll cycle: 5 days → 8 hours.

Read full story

Franchise Ops

Bakery-Café Chain (45 outlets)

100% outlet order visibility.

Read full story

Watch UpWon in Action

Product Tours, Customer Stories and Recorded Webinars.

4:12
Product

UpWon ERP — 4-minute product tour

6:48
Customer

How Kaka Halwai cut wastage 18% in 4 months

38:20
Webinar

Webinar — Scaling franchise to 200 outlets

5:30
Product

SFA-DMS for FMCG — field-to-warehouse flow

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